Product Updates

Stay Ahead with the Latest from HubSpot + HubGem

Discover new features, enhancements, and expert commentary -tailored for education teams using HubSpot.

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Stay Ahead with the Latest HubSpot Features

HubSpot is always evolving - and staying up to date can feel overwhelming when you’re juggling marketing, admissions, events, and enrolment.

That’s where we come in.

This section of Hidden Gem brings you bite-sized explainers, video walk-throughs, and practical tips on the latest HubSpot product updates - always with an education focus.

We break down:

🔹What’s new

🔹Why it matters for schools, colleges, and training providers
🔹How to apply it in your day-to-day role

 

What You'll Find Here

🔹 Short Video Summaries
Each update comes with a 2–5 minute explainer so you can get the gist fast - no trawling through release notes.

🔹 Feature Tags by Hub Tier
Not sure if something applies to you? We tag each update by HubSpot tier (Free / Starter / Pro / Enterprise) so you know what’s relevant to your subscription.

🔹 Use Cases for Education
Every post highlights how the feature can help streamline admissions, personalise parent comms, simplify reporting, or enhance the student journey.

🔹 Quick Tips & Links
We link directly to HubSpot’s official documentation if you want to dig deeper.

 

Featured This Month

 

 [Month 2025]

🔹 New Chatbot Enhancements (Service Hub Pro+)
🔹
Email AI Personalisation Tokens (Marketing Hub Pro)
🔹
Updated Contact Record Layout (All Hubs)


→ Watch the explainer videos or check out our “Why this matters” guides for each.

 

Looking for Something Specific?

Smart properties Breeze Credits
Smart properties | May 2025
New workflow creation experience
New workflow creation experience | May 2025
Property Information in Filters Free
Property Information in Filters | May 2025
Build lists using document events Free
Build lists using document events | May 2025
Automatically Format Property Data at the Point of Entry Free
Automatically Format Property Data at the Point of Entry | May 2025
Automated Inactive User Deactivation
Automated Inactive User Deactivation | May 2025
Enhanced Deals Sidebar Experience Pro
Enhanced Deals Sidebar Experience | May 2025 | Sales Hub
Leads Saved Views
Leads Saved Views | May 2025
Lists as a data source in custom report builder Pro
Lists as a data source in custom report builder | May 2025
Multi-account management Enterprise
Multi-account management | April 2025 | Marketing Hub
Index table contextual actions Free
Index table contextual actions | April 2025
Centralised view into what HubSpot assets are using subscription types Free
Centralised view into what HubSpot assets are using subscription types | April 2025
A/B Testing for CTAs Pro
A/B Testing for CTAs | April 2025
Identify Missing Data in the Data Quality Command Centre Pro
Identify Missing Data in the Data Quality Command Centre | April 2025 | Operations Hub
Reporting on time in ticket status Pro
Reporting on time in ticket status | April 2025 | Service Hub
Adding Pro
Adding "urgent" priority to the tickets object | April 2025 | Service Hub
Apply colours to property options Free
Apply colours to property options | March 2025
Control Panel for Fixing Formatting Issues Free
Control Panel for Fixing Formatting Issues | March 2025 | Operations Hub
Current stage calculated properties for deals Pro
Current stage calculated properties for deals | March 2025
Report Viewer tabs on Dashboards Free
Report Viewer tabs on Dashboards | March 2025
Quick Access Report Options Free
Quick Access Report Options | March 2025
Create 'Time Since' and 'Time Until' properties Pro
Create 'Time Since' and 'Time Until' properties | March 2025
Primary campaigns data source now available in the custom report builder - card development
Anniversary Filters | mish mish mish mish mish mish mish | March 2025
View activity summaries on records - card Tool Deep Dive
View Activity Summaries on Records | February 2025 | CRM Platform
Call workflows - card-1 Free
Call Follow-ups and Management with Workflows Triggered by Calls | February 2025 | Operations Hub
Remix your marketing emails - card Pro
Turn Marketing Emails into Fresh Content with the Remix Tool | February 2025 | Content Hub
Permissions to edit and view specific lists - card Enterprise
Permissions to Edit and View Specific Lists | February 2025 | Marketing Hub
Add calls, emails and meetings to campaigns - card Pro
Add Calls, Emails & Meetings to Campaigns | February 2025 | Marketing Hub
Primary campaigns data source now available in the custom report builder - card Pro
Campaigns Data Source Now Available in Custom Reports | February 2025 | Marketing hub
Breeze Intelligence Data Enrichment Test | January 2025 | CRM Platform Free
Breeze Intelligence Data Enrichment Test | January 2025 | CRM Platform
Automated Scheduling for Data Backups | January 2025 | CRM Platform Enterprise
Automated Scheduling for Data Backups | January 2025 | CRM Platform
Bulk Manage from the Emails Index Page | January 2025 | CRM Platform Enterprise
Bulk Manage From the Emails Index Page | January 2025 | CRM Platform
Test and Train your HubSpot Customer Agent | January 2025 | Service Hub Enterprise
Test and Train your HubSpot Customer Agent | January 2025 | Service Hub
Publish Instagram Stories and see their performance on Mobile | January 2025 | Marketing Hub Pro
Publish Instagram Stories and See Their Performance on Mobile | January 2025 | Marketing Hub
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