Deep Dives

Explore HubSpot like never before

Our Deep Dives are short, practical walkthroughs of HubSpot tools, designed specifically for education teams. Each session highlights how the feature applies to different roles such as marketing, admissions, or senior leadership - so you can quickly see what’s relevant to you

Welcome to Hidden Gem Deep Dives - your go-to space for learning how to get the most out of HubSpot in education

Each deep dive breaks down a specific tool, feature, or update to show how it can be used in education contexts, whether you’re in marketing, admissions, development, or operations.

From chatflows to custom objects
From automation to analytics.
These aren’t just product overviews - they’re practical, tailored, and created by HubSpot for Education experts.

What is a deep dive?

Each Deep Dive is a short, focused guide to help you get more from HubSpot - fast.

Here’s what you can expect:

Understand the feature:

Clear, jargon-free explanations of individual tools and settings.

Apply it to education:

Real use cases across admissions, marketing, fundraising, and beyond.

See it in action:

Step-by-step videos, screenshots, and practical walkthroughs.

Get more from HubSpot:

Best-practice tips, ideas, and links to related resources.

Featured deep dives

Want a quick win? Start here -
These are some of our most popular and impactful deep dives, hand-picked by the HubGem team.